Casualty of Design


Ray-Ban Never Hide Ad Campaign pt.2

rayban2-header

Here is part 2. of this ad campaign again well done and very fitting for the Ray-Ban brand. I do want to note that I’ve notices this “day-glo” trend coming back in a big way. You know the day-glo styles and clothing from the 80’s. I don’t mind it, fashion is what it is but I would figure the trends cycle would take longer than 20 years to resurface.

Advertising Agency: Cutwater, USA
Art Director: Kele Dobrinski
Copywriter: Noah Phillips
Director of Print Services: Miriam Lee
Executive Creative Director: Chuck McBride
Creative Director: Travis Britton
Art Buyer: Jen Worth, Justine Shockett
Photographer: Thomas Rusch
Retoucher: Annalena Rumler


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